The Ganjier

Become A Certified Cannabis Sommelier

Set yourself apart when you earn the title of Certified Ganjier. Professionals in nearly every role, from cultivators to cannabis executives, have earned this respected industry credential.

The last day to enroll is November 22! Don’t miss your chance – enroll now!”

2023 Applications CLOSE on February 28th!

It Takes More Than Just Passion To Succeed In Cannabis Today


Let’s face it – in today’s cannabis field, passion is critical, but it’s only part of the equation.

In a market dominated by hype and misunderstanding, how do you rise above the noise? How do you establish real trust and credibility? How do you set yourself apart?

Enter Ganjier, the cannabis sommelier certification – designed to elevate your cannabis credibility to a whole new level of expertise and respect.

This isn’t just an educational program you take – it’s an immersive community you join that will change your life forever.

As featured on The Today Show

Limited Seats Remaining

Your Path To Becoming A Certified Ganjier

Step 1: Take The Online Courses

Designed and taught by all 18 members of the Ganjier Council, this advanced online program will equip you with the knowledge required to become a Certified Ganjier, and become a master of cannabis quality and service. You’ve never had this much fun learning in your life!

Here is a preview of the online courses you will be able to access 24/7:

Step 2: Attend In-Person Training at the Ganjier Campus In Humboldt, CA.

Unprecedented Access to the Finest Minds & Gardens in the Industry.

While the online portion of the Ganjier curriculum is tailored to provide you with the necessary knowledge to become a successful Ganjier, the Live Training has been designed to equip you with the appropriate skills. This is truly a unique, immersive cannabis experience you will never forget.

Cannabis Quality Assessment Training

The bulk of your time will be dedicated to the art and science of accurately assessing cannabis flower and concentrates. Together with legendary instructors in an intimate setting, you’ll go through every aspect of the Systematic Assessment Protocol in real-time.

Each student will receive their very own signature Ganjier jeweler’s loupe to proudly use for visual inspections moving forward, a timeless tool you’ll cherish and showcase as a symbol of your expertise for decades to come.

You will learn how to properly use your jeweler’s loupe to identify critical visual aspects of cannabis quality. You will go through palate training exercises that assist you in perfecting your ability to detect, identify, and describe the richly detailed cannabis aromas and flavors. And you will learn how to tie all of these elements to the mental and physical effect profiles that can be communicated to others. 

Spend 2 Full Days With Cannabis Legends

The Ganjier live-training is led exclusively by the Ganjier Council, whose collective expertise spans over six decades of experience and encompasses disciplines from cultivation to commerce. 

Each live session is limited to just 20 students, and is always staffed by AT LEAST 4 Ganjier Council members, providing an optimal 5-1 student/teacher ratio, ensuring you receive intensive quality time with these preeminent industry experts. Meet the Ganjier Council Here.

An Exclusive, Hands-On, Farm Excursion to See, Sample & Experience Legendary Humboldt Cultivation

Experience the pinnacle of Humboldt cannabis cultivation on a local, legacy farm tour where you’ll meet legendary cultivators who’ve shaped the industry, hear their stories and sample their finest flower. This exclusive tour offers you a rare glimpse into the art and science of growing the highest quality cannabis, from soil to harvest, while meeting the remarkable pioneers who made it possible.

Master Your Service Skills

A hallmark of our Ganjier Certification is the Customer Interaction Protocol (CIP), which serves as a structured guide for Ganjiers to engage effectively with cannabis consumers. It outlines the essential questions to ask and the critical information to collect, utilizing active listening techniques and ensuring you can guide every consumer through a tailored, optimal cannabis experience for them. You’ll also practice in-person role-play exercises, gaining valuable feedback to improve your skills.

An Unparalleled Set & Setting in the Heart of the Emerald Triangle 

Ganjier in-person trainings are conducted amongst the breathtaking Redwoods situated at the beautiful 243 acre Ganjier campus. Explore the Stunning Ganjier Highlands Wilderness Campus Here

Your Two-Day, Expert-Led Ganjier Live Training Includes:

  • A secluded, intimate setting where you’ll connect with the Ganjier Council and fellow Ganjiers from around the globe 
  • In-Depth Training to develop your palate and skills with the Systematic Assessment Protocol™ (SAP App)
  • Cannabis Service Roleplay Simulation using the Ganjier Customer Interaction Protocol™
  • A Private Tour of a Local, Regenerative, Legacy Cannabis Farm
  • Receive Your Signature Ganjier Jeweler’s Loupe
  • Enjoy organic, locally-sourced, delicious meals prepared on-site
  • Sample Humboldt’s finest herb
  • An opportunity to stay on-site at the Ganjier campus in our popular single-occupancy cabins (book early to ensure availability)
  • And more

Step 3: Successfully Pass the In-Person Written, Service, and SAP Exams

To become a Certified Ganjier, you must be able to demonstrate proficiency in the knowledge and skills that you’ve acquired. The three exams to become a Certified Ganjier are rigorous, comprehensive, and require proper study and preparation to achieve success. 

Written Exam: A 100-question multiple-choice exam designed to ensure you have the required knowledge of a Certified Ganjier, consisting of material contained in the online courses. A score of 90% or greater will be required to pass this exam.

Service Exam: A role-play scenario with an exam administrator to demonstrate your ability to utilize the Customer Interaction Protocol™. You must be able to clearly identify the desired goals and outcomes of the customer, and guide them to their proper product categories and experiences. 

Assessment Exam: You will assess an unidentified and blindly selected flower sample that has been pre-assessed by the Ganjier instructors. Each and every criteria within the Systematic Assessment Protocol® will be reviewed for accuracy. Students are allowed to miss no more than ONE criteria in each of the four categories in order to successfully pass this exam.

As a matter of convenience and financial flexibility for our valued students, we’re thrilled to announce that Ganjier exams will soon be made available in a city near you!  Throughout 2024, we’ll be hosting exams at several strategic locations across the US, including Denver, Los Angeles, and New York with more locations to be announced.

We’re thrilled to announce that Ganjier exams will soon be made available in a city near you!  Throughout 2024, we’ll be hosting exams at several strategic locations across the US, including Denver, Los Angeles, and New York with more locations to be announced.

While previously only held at the Ganjier campus in Humboldt, we’re thrilled to announce that Ganjier exams will soon be made available in a city near you!  Throughout 2024, we’ll be hosting exams at several strategic locations across the US, including Denver, Los Angeles, and New York with more locations to be announced.

Certification: Certified Ganjier (CG)

Once these 3 steps have been successfully completed, you will be awarded your Certified Ganjier status which grants you the title of ‘Certified Ganjier’, the honor of wearing the Certified Ganjier pin, and the privilege of including the initials ‘CG’ after your name to indicate your professional trade certification status.

Hear What People Are Saying

Ricky Williams

NFL Star | Cannabis Entrepreneur

I’ve already begun implementing the lessons I’ve learned from this program into the quality control processes for my brand, to further dedicate ourselves to sparking greatness in all that we do.

Bart Dluhy

Certified Ganjier | Founder, Entourage Care

There is a depth and breadth of knowledge you will acquire that is incomparable to other cannabis education programs.

Eddie Graveline

CG | Owner, Herbsman Dispensary

If you own a dispensary or work in retail, going through the Ganjier program is an investment that you will never regret.

Dan Klompstra

Certified Ganjier | Cannabis Ingredient Specialist, Boston Beer Co., Sam Adams

The Ganjier Course and Systematic Assessment Protocol are by far the most involved and in-depth cannabis tools I have come across.

Greg Manning

Certified Ganjier

Spending a few days with pioneers and legends of the industry as our instructors, is something you can’t put a price tag on!

Josh Ordo

Head of Procurement, ReLeafMo | Certified Ganjier

Being submerged in cannabis, tasting the terroir of this region, hearing about these cultivars and genetics and how they got here… it all blew my mind.

Matthew Snell

Certified Ganjier | Senior Risk Management Consultant at Stone X Group, Inc.

I can’t describe how much the opportunity and experience of working with these legends has changed and inspired me. The future is bright and this community will change the world!.

Dave Tart

Director, Wholesale Cannabis Marketing

I absorbed more information over those two days than I have in years.

Robert Jackl

Certified Ganjier

Becoming a Ganjier isn’t just about expertise; it’s a commitment to professionalism and raising the standard of excellence within the cannabis industry. 

Judi Nelson

Owner, Sol Spirit Farm & Retreats | Certified Ganjier

One of the best parts of the experience has been meeting people who love to geek out on weed from ALL OVER THE WORLD! I feel very supported by this network of Ganjier students, faculty and fellow Certified Ganjiers.

Carey Nordstrand

Certified Ganjier

The real treat of the Ganjier Program is the absolutely stellar people I’ve met and now call friends. Truly one of the best communities I’ve found. Honored to be a part of it.

Andrew Dorsett

Certified Ganjier

A remarkable group of pioneers and visionaries leading a phenomenal group of aspiring and certified Ganjiers. My attendance was a life-changing and deeply spiritual experience. This is real.

Angelene Jester
Herbalist | Cutivator | CEO | Certified Ganjier
“Truly an unparalleled experience to be cherished. Every moment spent engaging with these brilliant minds was savored.”
Kari Boiter
Policy Advisor | Certified Ganjier
“I already had a solid foundation of knowledge going in. To say I was blown away by the material is an understatement.”
Adele Hollmann
Business Development & Education Mgr. | Certified Ganjier
“If you’re looking to grasp the cultural and sensory knowledge surrounding cannabis and learn from industry icons, the experience was truly exceptional, and I wholeheartedly recommend it!”
Jocelyn Sheltraw
Co-Founder & CEO, Budist | Certified Ganjier
“This is an incredible program for people who want to be in consumer facing roles whether as an educator, personal concierge, or dispensary/consumption lounge service professional.”
Taylor Wollman
Cannabis Sommelier and Cultivator | Certified Ganjier
“The Ganjier program, combined with my experience, has empowered me to assist customers in comprehending and connecting with their cannabis experiences.”
Joe Zannetti
Director of Extraction Operations | Certified Ganjier
“After working in the medical marijuana industry for over 5 years, I felt there was something missing from my experience. The Ganjier program was just that and more!”
Matt Rotundo
Territory Sales Manager, Gud Garden | Certified Ganjier
“I graduated in September and in a short month’s time, I am now the Southern Oregon Territory Sales Manager for Gud Garden/Higher Culture…This would not have been possible without the Ganjier Program’s education and guidance.”
Jack Kilgore
The Budtender’s Ethos | Certified Ganjier
“If you consider yourself a great Budtender or Brand Ambassador, and you love cannabis and our canna-community, you owe it to the rest of us and yourself to partake in the Ganjier program.”
Jeff Mages
Pheno Hunter | Brother Mendel’s Selections | Certified Ganjier
“From popping seeds to cloning, drying, curing and hash-making. This program will change your life if you let it!”
Eddie Graveline
Certified Ganjier | Cannabis Dispensary Owner
“My Ganjier training gave me an invaluable base of knowledge to apply to my business. As a hands-on dispensary owner, the knowledge and perspective I gained becoming a Certified Ganjier has affected every aspect of my career.”
Sarah Jane Bergman
Hash Sommelier | Certified Ganjier
“I’m amazed at the difference in respect I get from people both in and outside of the cannabis industry by having the Certified Ganjier title. The Ganjier Certification has given me a solid foundation from which to build and grow my business.”
LaMott Jackson
Personal Care Specialist | Certified Ganjier
“Words can’t describe how grateful I am to you for creating this Master class in cannabis. For a kid from Brooklyn, hanging out with legends in cannabis in the Emerald Triangle to learn all there is to know about cannabis… Nothing, and I mean nothing will compare to how fantastic this was.”

Derek Oldham

Certified Ganjier

The community that the Ganjier network is creating is one of the most powerful assets to the program. I have made new connections locally and all over the world.

Melissa Story

Certified Ganjier

The Ganjier program has not only been a huge part of my educational journey, but it came with the most genuine and loving community of people who welcomed me into this space.

Who's Eligible?

We offer special discounts to :

  • Veterans
  • Medical Professionals
  • Retail Professionals / Budtenders
  • International Students
  • Law Enforcement
  • Individuals Impacted by Cannabis Criminalization

By opting in below you’ll have the chance to qualify for this exclusive offer. Simply tell us a bit about yourself and our team will review your submission once approved you will receive your discount code via email.

How to Apply:

  1. Select your category below.
  2. Briefly share how you fit into the selected category.
  3. Submit your information, and we will review your eligibility.

You will hear from us shortly by email with your discount approved status.

Do You Qualify For The Ganjier Community Impact Discount?

At Ganjier, we believe in recognizing the unique contributions and experiences of our diverse community. If you’re a veteran, medical professional, retail professional/budtender, international student, law enforcement, or have been impacted by criminalization, you may be eligible for a $499 discount on our Certified Ganjier program.

Want to see what's covered in the Ganjier curriculum?

Download the syllabus now

A Powerful Cannabis Community

Who Joins Ganjier

Whether you’re a seasoned pro or a passionate enthusiast, Ganjier is the next step in your cannabis journey.

Cannabis Workers on the Rise

If you’re already in the industry and looking to “level up,” Ganjier is your ladder to higher positions, greater responsibilities, and [increased income].

Aspiring Cannabis Professionals

Are you a cannabis enthusiast ready to go pro? Ganjier is your ticket to standing out and making a name for yourself as a trusted cannabis professional.

Executives and Entrepreneurs

Planning to launch a cannabis venture or take your existing business to new highs? Ganjier gives you a unique edge that enhances your credibility, helps you design higher quality products, and speak cannabis intelligently.

Legacy Enthusiasts & Cultivators

Been around cannabis for years but also have some knowledge gaps? Come to Humboldt, learn from legends, and fill in those gaps under a set and setting that will blow your mind.

Student Profile

Why Join Ganjier?

Be A Part Of This Passionate Cannabis Tribe

Welcome to your new favorite cannabis community—filled with smart, passionate, and influential cannabis professionals from around the globe. This isn’t just networking; you’re now a part of the Ganjier tribe.

Open Up New Job & Career Opportunities

Your Ganjier certification commands respect and acknowledgement from peers and companies alike. This allows you to open doors, and attract great people to work with, much more easily.

Be Seen As A Trusted Cannabis Expert By Everyone Around You

As a Ganjier, you’ll be seen as the credible and trustworthy cannabis expert everyone turns to. As a result, watch as new people and opportunities roll in like never before.

Erase the Stigma, Elevate Your Status

Shed the stereotypes, and accomplish something that’s respected and revered in our industry. Now you’re a certified cannabis professional.

You Be the Judge

Get ready for events and competitions to invite you to judge flower and concentrates because of your newly acquired skills. You don’t just get to attend these events; now you get to go behind the scenes as a judge.

Deepen Your Personal Cannabis Connection & Knowledge

Fill in the gaps in your cannabis knowledge and experience the plant on a whole new level. It’s not just about consumption; it’s about a new level of appreciation and mastery around how to assess and appreciate cannabis. 

Everything You Get When You Enroll Today

Act Now! Limited Seats Available

  • Instant access to the Ganjier online curriculum featuring all 18 members of the Ganjier Council 
  • 2-day in-person training led by Ganjier Council instructors 
  • Instant access to the SAP app
  • 3-part in-person Certification exam 
  • Access to the private online Ganjier community
  • Signature Ganjier loupe
  • Digital badge and official Certification upon successful completion
  • Listing in the Ganjier directory
  • Opportunity to be profiled as a Certified Ganjier
  • The cannabis education journey of a lifetime

$3,299
Receive a $300 discount when you pay in full (only $2999)

Or $500/month for five months after initial payment of $799

Have more questions? info@ganjier.com 

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